Case study · Princess Pita, Mediterranean and catering, Mesa, Tempe and Phoenix
Princess Pita’s Google Ads have tracked 1,254 online orders
Princess Pita serves Mediterranean food and catering in Mesa, Tempe and Phoenix. We run its content and Google Ads, and we launched the Midtown Phoenix location in April 2026 with local food creators.
Views: Metricool, June 1 to October 14, 2026. Google Ads, all time, read October 15, 2026.
From the opening and after
8.3KPrincess PitaInstagram · April 17, soft open
17.1KPrincess PitaInstagram · April 24, opening day
13.2KPrincess PitaInstagram · June 2026
100KPrincess PitaInstagram · September 2026
Organic views. Source: Metricool. Tap a video to play it.
The Midtown opening
April 24, 2026 · 2603 N Central Ave, Phoenix
We reached out to Phoenix food creators and built an invite list for opening day. The ribbon cutting, food and coffee were filmed on site and posted as a collaboration between @princesspita.az and @medjoolcafe. The opening reel drew 17,139 organic views, and the opening campaign reached 145,000 views across 27 reels from April to August.
Google Ads results
| Clicks | Direction requests | Calls | Online orders | Est. store visits |
|---|---|---|---|---|
| 76,378 | 5,806 | 314 | 1,254 | 5,690 |
Google Ads, all time, read October 15, 2026. Online orders are counted at checkout. Store visits are estimated by Google from location data.
What we did
Opened Midtown with creators
Outreach to Phoenix food creators, an opening-day invite list and a joint post with Medjool Cafe.
Kept the new location posting
Both accounts posted several times a week through the summer after the opening.
Ran Google Ads for orders, calls and directions
Campaigns tracked to online orders at checkout, so the ads are judged on food sold.
How it starts
Tell us about the business. It takes about two minutes.
We look at your accounts, reviews and ads before we reply.
If it’s a fit, we book a call and bring a plan for the first shoot.
Month to month. Ad spend is paid directly to Google, Meta or Apple, and you own the accounts.
Work with us